UEFA VRT & LED Consultancy

Client

UEFA

Services

Virtual Replacement Technology ConsultancyVRT Post-Match Analysis

Location

EuropeIsrael

UEFA recently extended and increased the scope of their long-term agreement with OMM. This agreement is for OMM to continue to provide exclusive consultancy for Virtual Replacement Technology for sports perimeter advertising and takes our decade-long relationship with UEFA to further heights.

Outcome

UEFA VRT Consultants

OMM’s expert and dedicated Sport Technology team provide a post-match analysis of each match where VRT is used, using our Unique PMA tool we measure the performance of each supplier of this technology in a detailed report given to UEFA after every match. This feedback provides UEFA with unparalleled insight into how the technology is working with in the many different confines of each stadium set up. UEFA has been using LED perimeter advertising in its club competitions since 2012.

OMM’s 4D Process

  1. Define We work closely with all stakeholders to define the full range of objectives for any project.

  2. Develop created an RFP that was sent out to over 25 companies.

  3. Decide We collate all the information returned in the RFP including specification, commercial terms, relevant experience, references, and case studies and present all the RFP returns, with executive summaries, to the club/organisation for appraisal and ultimately, decision making.

  4. Deliver Once the winning candidate has been chosen, OMM advises on and manages the entire process from design through a programme of acceptance testing, delivery, and final installation and sign-off of the project.